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Reader Clear
Write Great Articles - Latest 5 Simple Steps to Impact Your Reader
For website managers, articles serve the purpose of marketing their site and increasing its flow of web traffic. While this is easier said than done, there are a few steps you can take to ensure that your articles actually impact your readers. Here are five simple steps to get your started.
1) Step one is all about reaching your reader's eyes. By inserting keywords into your title, your articles will get placed higher on the search engine result pages of sites like Yahoo and Google. It is the eyes of your potential readers that will see your article, unless of course it is not there to see. Proper use of keywords will ensure they will.
2) Once you get a high placement on SERPs, you then must differentiate your article from the competition. Make an impact with a good attention grabbing title. Use some flamboyance and creativity to make a splash amongst your readers. This is a good way to increase your open rates.
3) For article writers, you want to make an impact with your message and not necessarily with your writing prowess. Save your stylish ambition for your novels and keep the article language short and simple. It is best to deliver your message as clear as possible so that you actually get a response from your readers. In the end, that is the purpose of your articles in the first place.
4) Use a call to action in your conclusion. Calls to action tell your readers what they should do after completing your article - such as making a purchase on your website. In addition, make use of back links in your call to action. Back links will transport your reader from the article to your website and make the biggest impact of all.
Making an impact on your readers is very easy with the right organization. Use keywords and titles to garner the attention of potential readers and to distinguish your article from your competition. After delivering a clear message in the body, wrap up your article with a call to action and a back link. Make an impact by telling them what to do and showing them where they can do it.
Do you want to learn more about how I do it? I have just completed my brand new guide to article writing to build your list:
Download it free here: Write Compelling Articles
About the Author
Hi there, I don't have any experience in the media but have, I have been told, good diction and a clear, disti
Hi there, I don't have any experience in the media but have, I have been told, good diction and a clear, distinctive voice.
If I wanted to put these attributes to good use, how would I find work as something like a news reader? Thanks!
Queen,
The old rule 5% talent, 95% hard work.
Best way to start out is in voice-over work.
* First and foremost, you have to be 110% confident in your ability to read WITHOUT ANY MISTAKES. By that I mean practice reading any text, news, novels, magazine articles etc into a tape/voice recorder. Then play yourself back to ensure that EVERY SINGLE WORD IS EXECTLY WAS IT IS WRITTEN, no ummm-ing and errr-ing.... solid fluid and accurate. Listen to it back and be hard on yourself - these guys have no time for little mistakes and will be hard on you!
Now the voice-over part. You will ned to find a local studio that will do a demo reel (or show reel) for you. This can set you back about £100 to £1000 depending on what you want in a finished product. You pay for what you get, but check out their web sites (use "voice over studios", "show reels", "auditions" etc). This is what you will use to sell yourself.
Then you best get an agent who knows the ropes and the whos-who. Studioes, radios and media companies get 100s of calls from people who say they have `talent` and have turned the `dont call us we'll call you` to a fine art.
You would be best to aim for a bit of work with regional radio stations, local advertising companies, corporate work. Little stuff to start with to get some reputation.Maybe if you land a bit of work, get yourself a decent web site promoting yourself.. 100's other do.
Dont forget the on-line media is also a good avenue and as it has lower audience, a bit cheaper for the producers.
** GOOD RESOURCE is Contacts 2007 for the UK - its the industry who's who for media, film and TV. Worth getting a copy - about £10-15 from most bookshops and Amazon.
Also, get one of those portfolio style black-and-white headshot photos - its an industry standard to promote yourself- (plenty of photographic studioes can help you out)
Oh, and PLENTY OF THICK SKIN. You'll go t oa bunch of auditions and maybe get a callback about 10% of the time....90 % NO - see... no easy. Very competitive, but the right voice and attitude can win.
Good luck.
BM
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